LocationBuilder™ is the most effective way for
multi-location brands to activate and optimize their websites and landing pages


Consumers increasingly turn to mobile-devices when searching for products and services they intend to buy locally. If your local business partners’ websites aren’t showing up prominently in search results, or their landing pages aren’t dynamically paired with paid media campaigns, you’re losing sales!

LocationBuilder overcomes current voids in the brand-to-local web content management process and helps national brands take advantage of the benefits of local search engine optimization (SEO). With LocationBuilder, your local business partners (i.e. dealers, retailers, distributors, franchisees and distributors) are empowered with an easy and effective tool to create a location-specific website, microsite or campaign landing pages; establishing a unique local online presence for your brand.

As a corporate marketer, you’ll be able to monitor, approve and even schedule content updates across hundreds or thousands of your business partners’ location pages. Brandmuscle’s proprietary technology enhances the consumer user experience and dramatically elevates search engine results while providing real-time visibility into local site performance.

LocationBuilder

LocationBuilder features:

Create & Publish:

  • Local business partners can quickly and easily customize and publish mobile-responsive websites, landing pages or microsites that contain unique and engaging community-relevant content.
  • Advanced publishing and scheduling tools allow corporate marketers to push updates to all of their partners’ pages; ensuring local sites always display the most up-to-date messaging and creative.

Management & Compliance:

  • Automated workflow and approval processes allow corporate marketers to ensure content is brand-compliant and aligned with the corporate marketing strategy.

SEO Optimization:

  • An advanced SEO framework allows Brandmuscle to anticipate changes in search algorithms and continually optimize sites to ensure peak performance is achieved.
  • Alleviates issues with duplicate content, broken links and page load times.
  • Integration with location data management service providers extends the reach of your local websites to over 300 online directories and amplifiers.

Performance Management:

  • LocationBuilder leverages Adobe Analytics, Adobe Dynamic Tag Manager and dynamic call tracking numbers, allowing Brandmuscle to provide robust reporting and dashboards at the local, regional and national levels so corporate marketers can easily measure business impact and optimize performance across their entire network.

Google Search and Display Ads Partner

"Most multi-location businesses are often missing out on more than half of their website traffic due to issues with the way their local sites are built."


Dramatic results achieved by one Fortune 500 client:

  • 250% increase in organic search traffic
  • 60% improvement in search engine visibility
  • 99% of keywords accelerated to the top 10 search result positions
  • Significant increase in conversion rates and leads



Learn more about LocationBuilder and request a consultation



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